Summer Escape

With the way the economy is, many people are limiting their travel this summer. In fact, I've even heard the concept of staying home and finding something enjoyable to do around the house called a "stay-cation". Well, if a "stay-cation" is in your future or just some extra time, we'd like to introduce you to an author that will surely transport your mind to the wonderful land of Martha's Vineyard, Mr. Philip R. Craig.

Craig's widely known Martha's Vineyard Mysteries showcase his ability to capture every detail and transcribe them to his readers making you feel like you're right there. Although Craig passed in May of 2007, his large collection of books remains a staple in the Geller book collection and those of his adoring fans.

Craig's inspiration for writing a new mystery novel every year from 1989 - 2007 (except 1) went hand in hand with his love for Martha's Vineyard. His style of writing and his style of motivation make Martha's Vineyard Mysteries a "must" on the Boatman Geller summer reading list, because he inspires us to live our style.

What other summer reads inspire you to live your style?

Another post in two weeks,

- The Marketing Guy

Farewell Mrs. John L. Strong

We want to honor such a notable designer of high-end stationery, Mrs. John L. Strong. Sadly, they have decided to close their doors (Full Story) and we wish them the best in their journey ahead.

Here is our favorite Mrs. John L. Strong menu card that ties in perfectly with Boatman Geller's Hoosier roots. It has a corn on the cob image and we absolutely love it because there's no question that it's our style!

Thanks Again,

- The Marketing Guy

Do you salt your napkin?

Summer is here, it's hot, and we're unsure if there is a better way to cool yourself down than with a refreshing beverage. Even more so, we're unsure why people salt their napkins. At our most recent all-staff meeting, we got a little off topic and onto this phenomenon, which divided the room almost equally between salters and non-salters. In fact, the majority of the non-salters had never even heard of it before. Today's post is of extreme educational importance for both our staff and readers to determine if salting 'is' or 'is not' part of living their style. Here's what we found out:

• The Scientific Explanation is a bit over my head, but it's rather interesting.
• A Video of the trick actually performed was quite appealing to those who had never heard of salting a napkin before.

Ultimately, you be the judge.

See you in 2 weeks,

- Marketing Guy

Commenters, tell us if you're a salter or not. Also, are we missing out on any other stylish trends?

Is it time for the beach yet?

Young Charlotte Geller has gotten antsy for summer and is clearly ready for the beach (or here in Indiana it's the lake!). That means one thing for the Gellers... it's time to get ready for summer!

We're modifying the use of our blog some to suggest ways in which you, our follower and fan, can live your style in addition to using Boatman Geller Collections.

Can you believe this Extra Large Land's End Canvas Tote is only $27? Neither could we! It's so big Jane will be able to fit everything in it including: towels, sandals, sunscreen, games, etc.. and still have room for a Geller Girl or two. :-) Too bad she hasn't been able to use it yet. Oh well, at least they're ready!

Make sure you enjoy the beach this summer and live your style, which has always been our intention when designing collections with our fans in mind! Now, we want to introduce you to other companies that matched our style in hopes of it matching yours.

See you in 2 weeks,

- Marketing Guy

Hey Commenters, tell us how you plan to take your style to the beach.

Name Our New Preppy Alligator and Win!

Within 20 minutes of posting our Too many Preppy Alligators post on March 22nd, we got a direct message from TheNortherner asking us "not to get rid of the Preppy Alligator because it was her favorite".  Soon after that, several other comments supporting TheNortherner's viewpoint came rolling in.  Now, although we can't change the fact that we had to create a new alligator, we thought it was only right to award this promotion to the first person that commented, TheNortherner.  She was awarded the chance to reveal the new preppy alligator, and we wanted to award all of you the chance to name it for a chance to win our biggest personalized Gator Prize yet!

Visit TheNortherner's Blog to find out more, and we wish you all Good Luck!

Another post in 2 weeks,

- Matt, The Marketing Guy

PS - As always we welcome any feedback, so don't hesitate for a second.